Own the social content creation process rather than it owning you

How I am writing short form and social content today

Many of us love social content, we show up for it, and we often make attempts at creating it. We often don’t make it work for us with a longer term mindset.

We post away on social, get hooked like a slot machine, it’s only later that we realise that we should’ve put more effort into owning the content.

This is not new news. And I’ve been very guilty and…